Category: Business Writing

Analyzing Your Business Audience

In an early scene from the film Limitless, down-on-his-luck novelist Eddie Morra is getting screamed at by his landlady for not paying the rent. But as she relentlessly berates him for being a shiftless loser, a wonder-drug he’s...

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The New World of Business Writing

A recent article in the Wall Street Journal asked the question, “Why Can’t M.B.A. Students Write?” One of the answers was that “Not all students view writing…as important,” an observation supported by an example from Cornell...

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